The Beauty & Brains

The Creation of Squeaky Brush Cleanser


After talking to so many clients about the importance of cleaning their brushes everyday when they have problem skin – the girls soon realised that it generally isn’t easy or convenient to do. The amount of bacteria that sits on & multiplies on make up brushes that are then re applied on to the skin again & again made the team search for a solution. When they couldn’t find a high quality brush cleanser, that was convenient, anti bacterial & that would prolong the life of their expensive brushes they decided to make one.

A huge all rounder the squeaky clean brush cleanser brings everything Charlene & Niamh represent together – trying to help women make their lives a little bit easier everyday & building their confidence. The brush cleanser not only cleans the brushes & makes them hygienic it also means that you can get the closest look possible to the one your favourite make up Artists are doing on snapchat without owning fifty five brushes. You can use, cleanse & re use the same brush meaning you get the colour difference on your eyes that make up Artists so easily create. No colour smudging here! It is also designed with Make Up artists in mind – it means every time you have a client you can re use your favourite tools with the confidence that they are anti bacterialised & not carrying colour from a previous client.

We hope you love the squeaky clean brush cleanser as much as we do – it ticks so many boxes for us we just can’t wait to hear what you think.

Meet the team

Charlene Flanagan

Charlene Flanagan is a professional makeup artist with over 6 years of practice under her belt. Specialising in bridal makeup in recent years has seen Charlene become obsessed with skin and the importance of looking after the only skin you have.

Charlene is also a makeup tutor having delivered her own series of makeup masterclasses throughout the country and has over the years won awards for both her makeup career and her placement on social media and in the beauty blogging industry.

Charlene’s passion for brush cleansing comes mainly from not only it being a necessity for anti-bacterial purposes and avoiding cross contamination but also for the benefits it brings to skin health.


Niamh Ryan

Niamh is a skin therapist & make up artist with a huge passion for helping problem skin.

Niamh was one of the first Dermalogica Skin Experts in Connaught, is a Senior Skin Therapist with Image skincare & has studied the skin extensively over the past six years since moving home to start her own business “Bella Beauty”. The salon has won multiple awards over the years – Ireland’s Best Beauty Salon in 2014 & Mrs 2 B’s Best Bridal Beauty Salon with Niamh herself winning Mayo’s Best Young Entrepreneur in 2013.

Niamh has a dedication to helping people at her core & has suffered from problem skin all of her life. After being on countless medications, topical & under going many treatments she is always searching for new ways to help people – to renew their confidence in their skin & them selves. This is one of the reasons Niamh & Charlene decided to launch Ella & Jo’s first product the Squeaky Clean Brush Cleanser.

What our customers say

Love the 3 in 1 Hyaluronic Skin Mist. Fantastic customer service also!
Eva Stevens


Ordered my brush cleaner Friday night and it arrived Monday morning! Delighted! Spray is very easy to use and only 2-3 sprays needed so guess it'll last ages, it left all my brushes spotless, even my liquid foundation brush so I was delighted. They dried in seconds too!!
Claire McDermott


I use both the Squeaky Clean Brush Cleanser and the 3 in 1 Hyaluronic Skin Mist and they are fantastic products. I would highly recommend!
Teresa Boland


I bought Ella & Jo brush cleanser a few weeks ago as I had heard and seen such good reviews on it and I have to say they were all true! My brushes were cleaned in record time and the gorgeous orange smell that came from the spray is just devine! My brushes are like new, so clean and fluffy. I will recommend this product to everyone,
Sarah Shanahan


Great products, excellent service!
Mags Gallagher


I love everything about this product from the cover of the bottle to how it cleaned my brushes with one or two sprays. The smell is divine and you can see the girls put a huge amount of effort into creating a perfect product. I will definitely be recommending this to my friends.
Avril Nic Gabhainn


I love love squeaky clean for my brushes, its so easy use, it smells delish and a bottle goes a long way! Great value for money! The face mist, oh how did I ever survive without it?1 I can use it to set my make up and I use it in the morning on bare skin just to wake my skin up, looove it!! Thanks Charlene and Niamh for two amazing products
Aine Cribbin


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